Michelin, a leading global tire manufacturer, has announced the closure of two production plants in Cholet and Vannes, France, by early 2026. This strategic decision will impact approximately 1,250 employees as the company responds to declining market demand and intensified competition from lower-cost Asian manufacturers in the European market.

The closures are part of Michelin’s broader plan to streamline operations and adapt to shifts in the tire industry, which include changing consumer preferences, technological advancements, and economic challenges. While this marks a significant transition for the company, Michelin remains committed to supporting affected employees through retraining and job placement initiatives.

This move underscores the competitive and evolving nature of the tire industry, where manufacturers must balance cost efficiency, market trends, and innovation to maintain their global standing.